Our Story


True Beauty Salon was birthed from a love of people and a passion for the Beauty Industry. We strive to create a unique beauty encounter with each guest. True Beauty Salon opened its doors on March 17, 2016, in Baton Rouge, Louisiana in a single stylist suite. We focus on Healthy Hair Care while specializing in Natural Hair Care. True Beauty Salon has been Featured in an article with "Black Women in Business LLC" (February 27, 2017), Leading with Lee Magazine" (March 3, 2017) and “VoyageMIA” (July 9, 2021). On January 16, 2018, we were proud to launch our first product, True Beauty Salon-Beauty Butter. It is a special blend of Shea Butter and natural oils to be used as a natural styling product. Additionally, in March 2020, we began to market and distribute our True Beauty Salon Growth Stimulating Oil. This is a special oil blend which stimulates growth and locks in moisture. Our endeavor is to foster an environment healthy hair care, all while creating a unique one on one beauty encounter with our guests.